Sebanyak 38 item atau buku ditemukan

Marketing & Public Policy

Disiplin ilmu pemasaran dewasa ini berkembang mengikuti dinamika tuntutan zaman dan peradaban manusia. Aktivitas pemasaran perlu dilihat dalam perspektif lebih luas agar menghindari kekakuan dalam memahami “pemasaran” itu sendiri. Aktivitas pemasaran merupakan kumpulan sistem yang melibatkan banyak subsistem yang beririsan langsung dengan masyarakat, seperti teknologi, produksi, keuangan, dan sebagainya. Kumpulan sistem ini bekerja secara sistematis untuk memenuhi kebutuhan konsumen. Buku ini mencoba menelaah peran strategis aktivitas pemasaran terhadap masyarakat, sekaligus menyajikan beberapa isu pemasaran yang berpotensi berdampak negatif terhadap masyarakat (konsumen). Karena keterkaitannya sangat erat dengan ranah publik, aktivitas pemasaran tak lepas dari kebijakan publik yang mengaturnya. Dalam ranah ilmu pemasaran saat ini, masih sangat sedikit buku yang membahas aktivitas pemasaran dan kebijakan publik, khususnya di Indonesia. Buku ini memberi nuansa baru dalam memperkaya manfaat disiplin ilmu pemasaran, terutama mengenai pengambilan kebijakan publik.

59. 60. 61. 62. 63. Schneider K.C.,(1977). “Prevention of Accidental Poisoning
Through Package and Label Design,” Journal of Consumer Research, 4 (
September), 67-74. Seiders, Kathleen and Petty, Ross D. (2004),” Obesity and
the Role of Food Marketing: A Policy Analysis of Issues and Remedies,” Journal
of Public Policy & Marketing, Vol. 23 (2), 153–169 Sinclair, Upton (1905). The
Jungle: The Uncensored Original Edition. Tucson, AZ: See Sharp Press. p. vi.
ISBN 1884365302.

Public Expenditure Handbook: A Guide to Public Policy Issues in Developing Countries

This handbook, edited by Ke-young Chu and Richard Hemming, offers guidance to officials formulating public policy recommendations, so that the aggregate level of public spending conforms with the economy's overall resource capacity. The handbook looks at the impact of public spending on the efficiency of resource use and explores the basis for distinguishing between productive and unproductive spending.

Over many years, staff members of the Fiscal Affairs Department have
undertaken studies on numerous aspects of public expenditure policy. The Public
Expenditure Handbook is the outcome of an effort to bring together the various
strands of these studies and related outside work. Public expenditure issues
have become increasingly important in the context of both stabilization and
structural adjustment programs. Yet rather little systematic guidance is available
on these issues for ...

Public Finance and Public Policy in the New Century

Essays on the theory and practice of public finance and policy.

Tax policy is defined to be "perfect" if it minimizes distortions and thereby
maximizes economic efficiency subject to meeting other government
requirements. In the case of economies already distorted by imperfect
competition in private markets, corrective taxation has the potential to enhance
the efficiency of private resource allocation. In order to realize this potential,
governments must be able and willing to use their available tax instruments in an
informed and sensible fashion.

Governance Networks in Public Administration and Public Policy

What do public administrators and policy analysts have in common? Their work is undertaken within networks formed when different organizations align to accomplish some kind of policy function. To be effective, they must find ways to navigate complexity and generate effective results. Governance Networks in Public Administration and Public Policy describes a variety of trends and movements that have contributed to the complexity of these systems and the challenges that must be faced as a result. Providing a theoretical and empirical foundation in governance networks, the book offers a conceptual framework for describing governance networks and provides a holistic way to conceive their construction. The text details the skills and functions of public administrators in the context of networked relationships and presents the theoretical foundations to analyze governance networks. It identifies the reforms and trends in governing that led to governance networks, explains the roles that various actors take on through networked relationships, highlights the challenges involved in the failure of networked activities, and illustrates how policy tools are mobilized by these relationships. Be a part of building governance networks 2.0! The author’s website contains support materials such as PowerPoint® presentations, writable case study templates, and other useful items related to building the field’s capacity to describe, evaluate, and design governance networks using the framework of this book. You can post case studies of governance networks, draw on other’s case study materials, and learn about research and educational opportunities. Based on research and real-life experience, the book highlights the interplay between public actors and policy tools. The authors demystify this complex topic of governance networks and explore the practical applications of the conceptual framework. Practical and accessible, the book presents concepts in such a way that readers can engage in these ideas, apply them, and deepen their understanding of the dynamics unfolding around them.

He possesses a Ph.D. and an MPA from Syracuse University's Maxwell School of
Citizenship and Public Affairs. His research interests include organizational
learning and development, governance networks and complex adaptive systems,
action research methods, civic education, and educational policy. He has
published articles in Public Administration Review, International Journal of Public
Administration, Administration & Society, Administrative Theory & Praxis,
American Journal ...

Czech Yearbook of International Law - Public Policy and Ordre Public - 2012

We are proud to present to our readers Czech Yearbook of International Law 2012, Volume 3. The overarching topic of this volume, Public Policy and Ordre Public turns its focus to the doctrine which is inherently connected with private international law, which is true only at first glance. The problem of Public Policy and Ordre Public is intertwined more deeply in the national legal orders than virtually any legal branch. However, the platform of private international law through which these doctrines emerge and find its strongest application is in the cross-border traffic of the court and extra-court decisions. In these relationships, the most important differences in understanding the extent and nature of these terms take shape. The third volume of the Czech Yearbook of International Law focuses on the uncovering of national differences and the comparison of such doctrines in a global perspective. CYIL 2012 takes into account the completely different connotations given to both doctrines in the United States and the Common Law countries in continental Europe. Institutions participating in the CYIL Project: Academic institutions within Czech Republic: - Masaryk University (Brno), Faculty of Law, Department of International and European Law. - University of West Bohemia in Pilsen, Faculty of Law, Department of Constitutional Law & Department of International Law. - VŠB-TU Ostrava, Faculty of Economics, Department of Law. - Department of European Law, Department of Commercial Law & Centre for Comparative Law of the Faculty of Law, Charles University. - University College of International and Public Relations Prague. - Institute of State and Law of the Academy of Sciences of the Czech Republic, v.v.i. Non-academic institutions in the Czech Republic - Office of the Government of the Czech Republic, Department of Legislation, Prague. - Arbitration Court attached to the Economic Chamber of the Czech Republic and Agricultural Chamber of the Czech Republic, Prague. - ICC National Committee Czech Republic, Commission on Arbitration, Prague. Institutions outside Czech Republic participating in the CYIL Project: Austria University of Vienna, Department of European, International and Comparative Law, Section for International Law and International Relations. Poland Jagiellonian University in Krakow, Faculty of Law and Administration, Department of Private International Law. Slovak Republic Slovak Academy of Sciences, Institute of State and Law, Bratislava. University of Matej Bel in Banská Bystrica, Faculty of Political Sciences and International Relations, Department of International Affairs and Diplomacy. Trnava University in Trnava, Faculty of Law, Department of Labour Law and Social Security Law.

According to the author, public policy (ordre public) encompasses: 1) the
fundamental, most important, principles of Ukraine's law, and first of all its
constitutional, private law, and civil-procedural principles; 2) generally accepted
principles of morality, upon which the Ukrainian legal order is based; 3) the
legitimate interests of Ukrainian citizens, legal persons, and the state, the
protection of which is a major task for Ukraine's legal system; and 4) the generally
recognized principles and ...

Public Finance and Public Policy

Responsibilities and Limitations of Government

This book is the second edition of Public Finance and Public Policy (2003). The second edition retains the first edition's themes of investigation of responsibilities and limitations of government. The present edition has been rewritten and restructured. Public choice and political economy concepts and political and bureaucratic principal-agent problems are introduced at the beginning for application to later topics. Fairness, envy, hyperbolic discounting, and other concepts of behavioral economics are integrated throughout. The consequences of asymmetric information and the tradeoff between efficiency and ex-post equality are recurring themes. Key themes investigated are markets and governments, institutions and governance, public goods, public finance for public goods, market corrections (externalities and paternalist public policies), voting, social justice, entitlements and equality of opportunity, choice of taxation, and the need for government. The purpose of the book is to provide an accessible introduction to the use of public finance and public policy to improve on market outcomes.

Public Finance and Public Policy Responsibilities and Limitations of Government:
Second Edition This book is the second edition of Public Finance and Public
Policy (2003). The second edition retains the first edition's themes of investigation
of responsibilities and limitations of government but has been rewritten and
restructured. Publicchoice and political-economy concepts and political and
bureaucratic principal— agent problems that are the sources of limitations on
government are ...

Public Policy and the Public Interest

As a book on public policy, this book is unique in addressing explicitly the role of human nature. Only with a good understanding of human nature can policy makers address their foremost needs and anticipate how people may respond to specific designs in policy. This way policy makers can avoid "unintended consequences." The book also provides a new perspective on the meaning of public interest, which is based on intellectual roots dating back to J.S.Mill and more recently Harsanyi and Rawls. Traditionally, economists have referred to either the Hicksian criterion or the Kaldorian criterion as the yardstick to whether a policy is welfare enhancing, not realizing that both of these criteria fail abjectly in producing a convincing test for welfare improvement. This is because ex post, typically some people will gain and some people will lose from any policy. The author argues for an alternative, ex ante welfare increase criterion that is based on how people would assess a policy if they were completely impartial and totally ignored their personal interests. It applies the principles to key policy concerns such as health policy, tort law reform, education and cultural policy, and pension reform. The healthcare reform proposals in the book illustrate the application of the principles. The author proposes a basic protection plan under which standard basic healthcare services are priced the same whether they are provided by public or private caregivers—at levels that can contain both demand side and supply side moral hazard. Annual eligible healthcare expenses are capped to alleviate worries. A "Lifetime Healthcare Supplement" that includes an element of risk sharing adds to patients’ choice and protection without compromising fiscal sustainability.

Social scientists also have a role to play because the implications of alternative
collective choices, including coercive public policies, for improving society
require the prediction and assessment of consequences. Researchers produce
much evidence about the impacts of specific policies and policy analysts draw on
such work to design and assess possible changes to public policy. Too rarely do
policy researchers step back from the details of particular policy issues to revisit
the ...

Public Opinion, the Press, and Public Policy

Examines the ways in which public opinion affects public policy via the news media. Draws together theory and original research concerning the role of the press in shaping public policy.

1 Public Opinion, the Press, and Public Policy: An Introduction J. David
Kennamer As the techniques of scientific assessment of public opinion have
become better understood and more readily available, the measurement of,
discussion about, and interest in public opinion in American life have become
incessant. Because public opinion has become a category of news and a focus of
journalistic competition, the news-consuming public is constantly informed of
everything from its ...

Mediating Effect of Public Opinion on Public Policy, The

Exploring the Realm of Health Care

Examines how public opinion has influenced health care policy.

INTRODUCTION In the preceding chapters, the premise was that in order to
understand pol- icy change, it is necessary to understand the environment in
which policy de- velops. However, as Lippmann (1965) noted, this environment is
at times, “too complex” (p. 11). Others such as Kingdon (1984), Baumgartner and
Jones (1993), and Skocpol (1993) echo Lippman's sentiment. The difficulty, and
in- deed the challenge, for most of us is to understand the complexity of the policy
system ...