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Corporate Social Responsibility

Doing the Most Good for Your Company and Your Cause

To help corporate managers and executives in their support of worthy social causes, Kotler (international marketing, Kellogg School of Management) and Lee (market consultant) examine six major types of corporate social initiatives and offer comments on their strengths and weaknesses by executives from companies such as Ben and Jerry's, Microsoft and Hewlett-Packard. Kotler and Lee offer 25 best practices for doing good for the company and its cause, as well as recommendations for winning corporate support. Annotation : 2004 Book News, Inc., Portland, OR (booknews.com).

To help corporate managers and executives in their support of worthy social causes, Kotler (international marketing, Kellogg School of Management) and Lee (market consultant) examine six major types of corporate social initiatives and offer ...

Attracting Investors

A Marketing Approach to Finding Funds for Your Business

Marketing guru Philip Kotler shows entrepreneurs how to market their companies to investors How can businesses do a better job of attracting capital? The answer: "Marketing!" Marketing expert Philip Kotler teams up with a renowned marketing consultant and an INSEAD professor for this practical, marketing-based approach to raising capital from investors. Based on the premise that entrepreneurs and business owners often don't understand what investors want and how they make their decisions, Attracting Investors offers a larger view of the factors involved, and guides both startup and veteran firms in effectively raising capital. Philip Kotler (Glencoe, IL) is the S.C. Johnson & Son Distinguished Professor of International Marketing at Northwestern University's Kellogg School of Management, and the author of 35 books. Hermawan Katajaya (Jakarta, Indonesia) runs MarkPlus, the largest marketing consulting firm in Indonesia, and is coauthor with Kotler of several books, including Repositioning Asia and Rethinking Marketing. S. David Young (Fontainebleu, France) is a Professor of Accounting and Control at INSEAD in Fountainebleu, France.

This comprehensive book will be essential for small start-ups, as well as established firms looking for new funding sources. The capital game has changed, and Attracting Investors is your guide to the new rules.

Proceedings of the Linguistic Circle of Manitoba and North Dakota,vol. 13

Sixteenth Annual Conference, Gamble Hall, University of North Dakota, Grand Forks, October 19-20, 1973

The 1973 LCMND Programme [7 papers]: Vanacija, an appelativization of the name of Venice in Eastern Europe / J. B. Rudnyckyj, UM. -- Sainte-Beuve's concept of the elegy / Lucy M. Schwartz, UND. -- Nips, Chips, and Holy Water / M. G. Wanamaker, UW. -- The semantic development of OHG 'Holz, Wald, Witu / Arne Brekke,UND. -- Some socio-linguistic observations about Michif / John C. Crawford, UND. -- Aragon's Blanche ou l'oubli: the linguist as hero / A. L. Gordon, UM. -- Transformations of poetry from the classical period to the Renaissance / L. Palanca, UND.

-- Some socio-linguistic observations about Michif / John C. Crawford, UND. -- Aragon's Blanche ou l'oubli: the linguist as hero / A.L. Gordon, UM. -- Transformations of poetry from the classical period to the Renaissance / L. Palanca, UND.

Achieving Rural Development Using Neuro Linguistic Programming

NLP Guide for Planners and People-Helpers

In Indian context.

In Indian context.

Tax Administration

IRS Needs to Strengthen Its Approach for Evaluating the SRFMI Data-Sharing Pilot Program

The State Reverse File Match Initiative (SRFMI) is one of the IRS¿s data-sharing strategies to reduce the estimated $345 billion gross fed. tax gap. SRFMI matches fed. and state taxpayer data to identify noncompliant taxpayers -- individuals and businesses who do not file tax returns or do not report all of their income. IRS's document-matching program has proven to be a highly cost-effective way of identifying underreported income, thereby bringing in billions of dollars of tax revenue while boosting voluntary compliance. Based on concerns about whether IRS is fully using data from state and local gov¿ts. to reduce the tax gap, this report assesses IRS's plan for evaluating the effectiveness of the SRFMI pilot taxpayer data-sharing program.

For example, SB/SE Research matched Colorado and New Jersey tax-amnesty
data to compare the potential use of resources for SRFMI cases with non-SRFMI
cases and found that state tax-amnesty files cannot be used to definitively identify
 ...

The Feasibility and Revenue Impact of a Federal Tax Amnesty Program

Hearing Before the Commerce, Consumer, and Monetary Affairs Subcommittee of the Committee on Government Operations, House of Representatives, One Hundred First Congress, Second Session, July 25, 1990

Simulations for Solid State Physics Hardback with CD-ROM

An Interactive Resource for Students and Teachers

This new and exciting interactive resource centers around fourteen high quality computer simulations covering essential topics in solid state physics, at advanced undergraduate or graduate level. The computer simulations provided on CD–ROM cover x-ray diffraction, phonons, electron states and dynamics, semiconductors, magnetism, and dislocations. Users can vary different characteristics and immediately see the results in animations and graphical displays. See http://www.ruph.cornell.edu/sss/sss.html for example simulations. The companion book is essential for effective use of the simulations. It guides the user through hundreds of exercises and examples, illustrates fundamental physical principles, and contains notes on the relevant physics. The hardcover edition includes the simulations on CD–ROM and a licence for use on a local area network on a single geographical site. The paperback edition (without CD–ROM) is intended for students who have access to the simulations on a local area network.

The heart of the Solid State Simulation (SSS) package is the compact disk (CD)
containing a set of 14 computer simulations covering a wide variety of topics.
Essential to its effective use is this guidebook, which leads you to interesting
places ...