Sustainable Strategic Management
Sustainable strategic management (SSM) involves analysing, formulating, and implementing business strategies that are economically competitive, socially responsible, and in balance with the cycles of nature. SSM has emerged from the coevolutionary interactions of business organisations with the society they serve and the planet they call home. SSM strategic portfolios allow organisations to create competitive advantages by serving as agents of social change and ecological protection. This book has been specifically written as a text for traditional graduate and undergraduate strategic management courses, and its short length makes appropriate as a supplementary text in these courses as well. The authors have structured the book to follow the standard strategic management process, and they have included an ongoing descriptive case on Eastman Chemical Company designed to provide an in-depth example of the concepts presented in the chapters. From creating organisational visions and missions, to formulating, implementing, and evaluating goals and strategies, this book provides readers with new ways of thinking about their organisation's strategic role in the greater society and ecosystem now and in the future.
- ISBN 13 : 1317459148
- ISBN 10 : 9781317459149
- Judul : Sustainable Strategic Management
- Pengarang : W Edward Stead,
- Kategori : Business & Economics
- Penerbit : Routledge
- Bahasa : en
- Tahun : 2014
- Halaman : 304
- Halaman : 304
- Google Book : http://books.google.co.id/books?id=_zffBQAAQBAJ&dq=intitle:Strategic+Management&hl=&source=gbs_api
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Ketersediaan :
Strategic management is like all business disciplines in that it has deep roots in
the traditional economic model that portrays organizational success as
exclusively synonymous with economic success. Firms succeed when they cover
their costs, improve their sales, and earn a profit, and they fail when they do not.
This has not changed, and it is not likely to change in the foreseeable future. The
financial health and performance of a firm has been and will always be critical for
its success.