The Handbook of International Marketing Communications
This text meets the needs of modern marketers by equipping them with specialised marketing communications skills at an international level.
- ISBN 13 : 9780631200918
- ISBN 10 : 0631200916
- Judul : The Handbook of International Marketing Communications
- Pengarang : Sylvester O. Monye,
- Kategori : Business & Economics
- Penerbit : Wiley-Blackwell
- Bahasa : en
- Tahun : 1991
- Halaman : 312
- Halaman : 312
- Google Book : http://books.google.co.id/books?id=giyfhOjDSlYC&dq=intitle:international+marketing&hl=&source=gbs_api
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Ketersediaan :
This text meets the needs of modern marketers by equipping them with specialised marketing communications skills at an international level.