Principles of Marketing and E-Commerce: For University of Calcutta and WB State University

Principles of Marketing and E-Commerce: For University of Calcutta and WB State University is designed to expand the reader's knowledge about an ever-changing market and the dynamic platform of e-commerce. Intended as a core text for the students of B.Com for the University of Calcutta and West Bengal State University, it will enable them to comprehend the fundamentals of marketing and e-commerce, thereby applying those directly to current business scenarios.

• ISBN 13 : 933251030X
• ISBN 10 : 9789332510302
• Judul : Principles of Marketing and E-Commerce: For University of Calcutta and WB State University
• Pengarang : Lahiri,   Ghosh,   Ghosh,   Ghosh,   Ghosh,   Ghosh,   Ghosh,  
• Penerbit : Pearson Education India
• Bahasa : en
• Halaman : 472
• Halaman : 472
• Google Book : http://books.google.co.id/books?id=YRw8BAAAQBAJ&dq=intitle:e-Commerce&hl=&source=gbs_api
• Ketersediaan :

Principles of Marketing and E-Commerce: For University of Calcutta and WB State University is designed to expand the reader's knowledge about an ever-changing market and the dynamic platform of e-commerce.