Cases in E-commerce
37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors.
- ISBN 10 : CORNELL:31924089596708
- Judul : Cases in E-commerce
- Pengarang : Jeffrey F. Rayport, Bernard J. Jaworski, Bernard J. Jaworski, Bernard J. Jaworski, Bernard J. Jaworski, Bernard J. Jaworski, Bernard J. Jaworski,
- Kategori : Business & Economics
- Penerbit : McGraw-Hill/Irwin
- Bahasa : en
- Tahun : 2001
- Halaman : 631
- Halaman : 631
- Google Book : http://books.google.co.id/books?id=LFhEAAAAYAAJ&dq=intitle:e-Commerce&hl=&source=gbs_api
-
Ketersediaan :
37 Harvard-style cases featuring top companies competing in the New Economy.