Strategic Management of Services in the Arab Gulf States

Company and Industry Cases

Chapter 9 Strategic Management: Arabian Style M. Sami Kassem Introduction
The 18 cases included in this book constitute a convenience sample of service
organizations operating within the GCC states. Even though the bulk of these
cases focus on enterprises in Saudi Arabia, and even though the sample size is
admittedly small, our anthology is representative enough to tentatively answer
important questions relating to strategic management in the Arab Gulf States.
How do these ...