Strategic Management

From Theory to Practice

Leadership, adaptability, value creation. These are the skills necessary for tomorrow’s managers. Allen Amason approaches the topic of strategic management with these traits in mind. Rather than simply teaching theory and research, he seeks to communicate to them the fundamental keys to how strategy works. This book is designed to help students think critically and understand fully how to strategically manage their future firms. In so doing, it will enable them to adapt and learn, even as their circumstances change; to apply sound logic and reasoning, even in new and unfamiliar settings. By conveying enduring and fundamental principles of economic and human behavior rather than simply reporting on the latest innovations, this book succeeds in preparing students to excel in the business environment over time, regardless of how it evolves.

Welcome to Strategic Management: From Theory to Practice. As a potential
reader or adopter of this text, you may ask: Why another book on this subject?
Certainly there is no shortage of alternatives, all authored by good scholars who
are also knowledgeable in their field and passionate about their work. The
answer is that this book is fundamentally different from those others. Moreover,
the things that make this book different will also make it an especially valuable
tool for teaching ...