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Seminar paper from the year 2006 in the subject Business economics - Business Management, Corporate Governance, grade: 1,5, University of Applied Sciences Berlin, course: International Strategic Management, 9 entries in the bibliography, language: English, abstract: Dissatisfaction or problems with implementation very often are the drivers for new innovative ideas. This fact is also true regarding the measurement of the performance of companies. In the past, companies often faced the problem, that, although having a clear formulated vision and strategy, they were not able to transform these into operative goals and actions without losses. But especially in today’s highly competitive and fast changing world, a fast and effective translation of strategy into action is necessary and relevant for success. Additionally the used systems for controlling, that were to a large extend geared to the accounting data of the companies, did not match the modern expectations anymore.
Seminar paper from the year 2006 in the subject Business economics - Business Management, Corporate Governance, grade: 1,5, University of Applied Sciences Berlin, course: International Strategic Management, 9 entries in the bibliography, ...
Seminar paper from the year 2002 in the subject Engineering - Industrial Engineering and Management, grade: 2,3 (B+), Pforzheim University (Industrial Engineering Faculty), course: Foreign Language Seminar, 8 entries in the bibliography, language: English, comment: Development, E-Marketing and Trends in E-Commerce with some examples, abstract: In the early 90s, the development of the Internet grew rapidly with an enormous speed. Electronic Commerce (E-Commerce) must be seen as a part of the economical process of the Internet-area. It's the first step of direct communication between users through the Internet. Before this, web sides were only created for presentations of companies or other publishing activities. Today, the two parts "Business-to-Business" (B2B) and "Business-to-Consumer" (B2C) are the leading-markets of E-Commerce. B2B is the trading between companies on a direct way or through developed E-platforms. This E-market will be future's fastest growing sector. The author Steffen Wittenauer gives a very good overview in this part of the early internet-history and takes the reader step by step to future themes of a communication-medium which is used by billions of people.
The author Steffen Wittenauer gives a very good overview in this part of the early internet-history and takes the reader step by step to future themes of a communication-medium which is used by billions of people.
